As we made our own distribution and production companies via motion 4, we decided to make them independent companies. This is because our story line is very similar to other British independent films such as Shank and Kidulthood. There are a few companies that suited our film and the concept of it such as Revolver Entertainment and Film 4.
These companies have distributed films such as Attack the Block, Kidulthood and Shank, which has a similar story line to ours as they are modern urban drama. Revolver is known for producing urban films, so when their ident shows up at the beginning of a film people tend to know what they're going to expect. An Independent company will go well with out teen film opening because independent companies allow the director to get their message across to their specific audience in the way that they film regardless of the budget. With our teen film we wanted our target audience to have a understanding of what is going on instead of creating a teen film that would appeal to everyone.
Impact of Independent companies and how they relate to Jacked.
Revolver Entertainment
Revolver are experts in youth entertainment and know how to exploit physical and digital home entertainment. Having Revolver entertainment as the distributors for a film like Jacked can provide key ways or promoting the film on websites or places that our target audience use of go. They have also produced films such as ill manors and Shank which have the same concept, so they'll know what the need to do when to expand the audience. ill manors is an perfect example of Revolver Entertainment expanding the audience for an independent film as it received 2 awards.
Studio Canal
Studio Canal distributes on average 50 films a year throughout the whole of Europe, as well as that they operate in Australia and New Zeland. Having StudioCanal as a distributor for a film like Jacked can widen our target audience from 15-18 to possible an older audience because, they've done other films that have a similar story line such as Fast Girls, so people are used to seeing good quality films and will understand the message being put across from StudioCanal.
Impacts of having Independent companies making our film
Having independent companies have major effects on the film. As its an independent film it means that we wont be able to have any major actors and actress. If the actor or actress isn't a major one, their wouldn't be much of appeal for it to be distributed worldwide, it would mainly be shown in limited about of cinemas nationwide and possible film festivals. Marketing will also would be on a low scale as it would only have a few social networking websites whereas a big budget film would have its own website, billboards, etc to advertise. However the film has positive impacts in being an independent film, this is because it will allow us to make a film that will express our message visually to the intended target audience, We wouldn't have to worry about making a film that would appeal to everyone and create something that has relevance to our lives.
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